A Beginner’s Guide to Shopper Marketing [Infographic]

If you don’t have a plan for marketing to your customers inside your store, you’re missing the bigger picture – and the opportunity to grow. … [Read more...]

How to Target 6 Online Shopper Personalities

Online shoppers come in all shapes, sizes and styles. But, is your store still targeting all customers the same? … [Read more...]

What Determines Startup Success?

For startup genius Bill Gross, sharing the secret to success wouldn’t be possible without experiencing failure. … [Read more...]

A Quick Guide to Image Formats [Infographic]

A picture is worth a thousand words – but if it’s pixelated or distorted, none of those words will be pleasant. … [Read more...]

Which New Retail Trend Will Increase Your Retail Efficiency?

Just when we started to settle into the fact that consumer data is readily available with a simple click, technology upgrades again. … [Read more...]

Top 10 Ways to Address Customer Complaints

Donald Rumsfeld once said, “If you try to please everybody, somebody’s not going to like it.” … [Read more...]

4 Characteristics of Successful Startups

Entrepreneur Ben Horowitz once said, “As a startup CEO I slept like a baby... I woke up every two hours and cried.” … [Read more...]

Is Success All About Hard Work?

You can’t do a good job, if your job is all you do. … [Read more...]

3 Ways to Fail as a New Store Owner

Abraham Lincoln once said, “My great concern is not whether you have failed, but whether you are content with your failure.” … [Read more...]

Is Your Brand’s Typeface a Fashion Faux Pas? [Infographic]

Just like apparel, typographies experience trends too. The right font can make or break your brand’s design. … [Read more...]

6 Tactics to Optimize Your Customer Experience

In the next 4 years, 85% of customers' relationships with brands won't include human interaction. … [Read more...]

False Facts May Keep Your Store from Attracting Millennials

Check the facts before you tweak your tactics. Marketing to Millennials might be easier than you think. … [Read more...]

How to Create Unstoppable Email Open Rates

Email marketing campaigns remain effective. But improved conversion rates can’t happen if emails aren't opened. … [Read more...]

Is Your New Store Preventing Employee Success?

Recruiting and training quality candidates costs new store managers too much time and money to end up crossing their fingers, hoping it’s a good hire. … [Read more...]

Should Your New Store Develop a YouTube Strategy?

It may seem the more social channels utilized, the greater traffic will be. But is YouTube, the best platform for your store? … [Read more...]

Top Apps to Get Your New Store Organized

Between daily meetings, plans and the occasional SNAFU, getting organized often falls to the bottoms to do lists without help from these apps. … [Read more...]